It takes between 5-7 impressions for customers to remember your brand. They have to see your name and logo as many times as possible before they’ll know and want to buy from your brand.
Company t-shirts are like walking billboards. They advertise your brand to anyone who wears or sees someone else wearing them. This makes them one of the best ways to increase brand recognition, but they come with other benefits.
Read on to learn 5 reasons why you should consider designing company t-shirts for your business.
1. Affordability
T-shirts are one of the most affordable forms of company marketing. You can get a large shipment at a low unit price.
Buying them in bulk also saves time. You won’t have to redesign the shirts before each shipment, and you’ll always have enough of them.
2. Marketability and Brand Recognition
A t-shirt design is a talking point and a marketing opportunity, but only if you take the time to create the right one.
Customers are 81% more likely to recall a brand’s color than remember its name. Decide on a consistent color scheme that you’ll use for all your products.
The overall look of the design is also essential. 60% of customers avoid unattractive logos. They’ll turn away even if the company has favorable reviews.
Finding a quality t-shirt printing company is the best way to get a great design. Make sure to visit creationstationprinting.com.
3. Gifts for Promos and Giveaways
Businesses that attend events such as conferences and trade shows need to bring a gift to give away. Company t-shirts are one of the best options.
Seeing them from a distance attracts customers to your booth. They become marketers once they walk around the event with the shirt on.
4. Increased Company Unity and Morale-
97% of customers say that employees in uniforms are easier to recognize. 75% would rather do business with them.
Turning company t-shirts into a uniform also has benefits for your employees. It provides a sense of unity between groups and eliminates the annoyance of deciding what to wear to work every day.
5. New Revenue Opportunities
Business t-shirts bring in customers to your brand and increase your sales numbers. They’re also a valuable stream of revenue all on their own.
You can sell exclusive designs at events. Customers love nothing more than snatching up a deal they would otherwise miss out on.
You should also include your company t-shirts on your online store. Maximize the opportunity by putting their designs on other products such as hoodies or drinkware.
Where to Learn More About Company T-Shirts
Increasing brand recognition helps businesses create loyal, returning customers. Company t-shirts with attractive designs are one of the best ways to get your name out there, and they have several other benefits.
They’re a valuable revenue opportunity and the perfect giveaway for corporate events. Customers trust employees who wear company t-shirts as part of their uniform. They also help employees feel like part of the company.
Read the rest of our content for more on t-shirt printing and business marketing.
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