Between the declining performance, rising prices of popular digital advertising channels, and the fact that customers need businesses to textual content for them, SMS from SMS telemarketing lists is experiencing a full-size resurgence. That is why one considers that 39% of corporations use texting with their clients and that 60% of companies plan on growing their SMS finances. With many corporations planning to strike out text message advertising and marketing, you are probably questioning whether you should carry it or not. The only thing you should keep in mind is that SMS advertising and marketing permit you to attain a large variety of human beings simultaneously. Text Messaging is an instant advertising device, getting your message into the hands of the right target market while you need it. Customers maintain their mobile telephones handy, clearly communicating your message to them.
Advantages of SMS Marketing Through SMS Telemarketing lists
Now that you are well aware of SMS marketing, let’s cover why 60% of business owners plan on increasing their SMS budget.
High Conversion Rates
Studies have shown that the conversion rate for SMS marketing can be 45%. That represents the top end of the spectrum. Comparing simple texting customers and third-party studies shows that the conversion rate hovers around 29%. While in comparison to the conversion rate of other digital marketing, it is much less.
It is 3.26% for email marketing, 3.17% for Google Ads, and 9.21% for Facebook ads. Look for a platform that can provide you with mobile numbers and SMS telemarketing lists with which you can engage donors, advocates, and voters with a 99% open rate.
Quick response to text messages
Though text messages have a high conversion rate, they are more favorable because people open, read, and respond to texts quickly. The open rate of text messages is 98%, but most people do not open them within seconds; 90% of them read text messages within the first 3 to 5 minutes of receiving them. That is why the average response time for a text message is 90 seconds, whereas the average response time for email is 90 minutes. Hire a professional company that provides you with up-to-date phone numbers like List Giant.
SMS marketing from business lists for sale is a very affordable channel. It is a surprise for most businesses as they expected the cost to be slightly higher. Though the price may vary for different platforms, the average conversion rate of an SMS campaign is 29%. Let’s assume that if your business company’s average order value is 10 dollars, you can send 500 campaign texts in just 29 dollars generating revenue of 1450 dollars. That’s a 5,000% ROI which is exceptional within such a limited budget.
Text Messages Are Personal
Text messaging is something that people use to communicate with their close friends and families. By incorporating personalization into your text marketing strategy, you can leave a great mark on people. If you’re wondering why you should care, you need to know that personalized content outperforms static content by 42%.
To wrap it up!
After reading all the pros of SMS marketing, the decision is totally up to you. Either you want to go for digital marketing like emails from email lead lists or conventional SMS marketing. Text message marketing is highly recommended because 97% of adult Americans have a cell phone capable of receiving text messages. It is an efficient way of marketing within an affordable range. Thus, before making a decision, consider all the important factors leading to it for avoiding problems.